Privacy Policy

Effective Date: 01 January 2025

1. Introduction

Dean Frost Coaching LTD is committed to protecting your privacy and personal data.

This Privacy Policy explains how we collect, use, store, and protect personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

Dean Frost Coaching LTD
Avicenna House
258–262 Romford Road
London
England
E7 9HZ
United Kingdom

Contact: Dean Frost
Email: [email protected]

3. Information We Collect

We may collect the following information:

• Name and contact details
• Email address and telephone number
• Information submitted through forms, applications, questionnaires, or consultations
• Program participation and coaching records
• Payment and billing information
• Communications and correspondence
• Website analytics and usage data

4. How We Use Your Information

Your information may be used to:

• Provide coaching, mentoring, training, and educational services
• Manage bookings, programs, and client relationships
• Respond to enquiries and provide support
• Process payments and invoices
• Improve our services and client experience
• Send updates, newsletters, and marketing communications where consent has been provided
• Comply with legal obligations

5. Legal Basis for Processing

• Performance of a contract
• Legitimate business interests
• Consent where required
• Compliance with legal obligations

6. Data Sharing

We may share personal information with trusted third-party service providers where necessary to operate our business, including:

• Payment processors
• Email and communication platforms
• Course, coaching, or membership software providers
• Professional advisers such as accountants and legal advisers
• Authorities where legally required

We do not sell personal data to third parties.

7. Data Retention

Personal data is retained only for as long as reasonably necessary for business, contractual, legal, and administrative purposes.

8. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate information
• Request deletion of personal data where applicable
• Object to certain processing activities
• Restrict processing
• Withdraw consent where processing relies on consent
• Request data portability where applicable
• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact: [email protected]

9. Data Security

We implement appropriate technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, or loss.

10. Cookies

Our website may use cookies and similar technologies to improve website functionality, analyse performance, and enhance user experience.

You can control cookie settings through your browser preferences.

11. International Transfers

Where personal data is transferred outside the United Kingdom, appropriate safeguards will be implemented in accordance with applicable data protection laws.

12. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

By using our services, you acknowledge this Privacy Policy.